Sunday, May 8, 2011

weight loss

                                        Social weight loss

Are you battling weight still? Think you might like to lose weight this summer, having trouble keeping up with family, or would you just like more energy to do the daily routine?

Well stop!!!, stop with the same old diets and programs that have lead you to disappointment  and try something new !

It’s time for a shake up!  It’s time for something new to hit the diet market … it’s time for the Stubbs weight loss program.

Introducing the Stubbs-weight loss program, a new and exciting way to lose weight, developed with scientists, dietician and people like you who have battled with their weight  and with the help of  our program have managed to not only loss the weight but keep it off ! our program is like no other we are much more personalised and face to face unlike many other weight loss companies  that are very corporate and are more worried about how much money they can make you lose rather than how much weight you can lose.

We have over 100,000 members so far and more every day, plus a huge support network to help keep you motivated.   Stubbs weight loss is like no other, you will be assigned your own personal trainer and dietician plus be placed on a weight loss team who work with you to keep you motivated and stay on track to loss the weight, with the help of you team and our weight loss staff you will reach you goal weight level in next to no time we guarantee it. with this social and fun program replace (calories counting) for healthy lunches with team members  who are going through the same battle as yourself and working out at the gym for social outings with your team members plus you have the chance to win prises and holidays.

Our social weight loss program has been scientifically proven to work and is proven to be much more affective then the cold anti-social ways of weight loss.

 you will succeed with this program guaranteed or we will pay for the liposuction !!

Sunday, May 1, 2011

Join the army be a hero

   Join the army be a hero
          Are you ready for the adventure and excitement  in your life ???


         Are you ready to challenge yourself in ways you thought where never possible ??



If the answer is yes … then maybe it’s time you started to look at an exciting and rewarding career in the Australian defence force.  this is far from a mundane career, there is nothing quite like it. not only will you be set up with free dental  and medical, you will also receive tax free pay.  these are just some of the advantages and perks of a career in the defence force.
In  your training you will be challenged and may find it hard but anything worth doing is hard and the friends you make along the way are people you will know for ever,  forging friendships is all part of the defence force and they will help and encourage you to become the best that you can be .

At Kapooka you will have to be prepared physical and mentally for the training is no walk in the park but this is how we will give the best and we will get the best out of you, through this rigorous training regime you will be crafted  in to not only new skills but an out standing member of society and a world class soldier .

click the link
http://www.army.gov.au/artc/recruit.cfm

CRITIQUE ARMY WEB SITE RECRUT SPEAL

  • Does the copy get to the point quickly?      on some things it does like what to expect from the training in the beginning but dosn't go on to explaine any more then that.
  • Is the copy shy about the offer or incentive?      i find it to be a little because it spends most of the pitch explaining how different abnd difficult it will be in the beginning but also states in the end it will be worth the trainging to have a career like no other.  
  • Is it easy to respond to? not really bacause it is more of an introduction to whats going to happen if you join , not so much if you join these are the things that could happen for you . 
  • Does the copy overcome every objection to replying, leaving the reader with no choice but to act?    i dont think so , it certainly gives the reader alot to think about but still makes you feel like it is up to you to make a dissision about it and an indepth one at that,  going buy the pitch.  
  • Does the copy use simple words?       yes it does which is something that makes it very appealing and easy to read
  • Does the copy use active language (does it address the site visitor as ‘you’)?     this is something that the site does quite well it feels like it is telling you the person about all the things that could take place iin the army
  • Is the copy broken down into simple sections and bullet points? no it isnt but it is in simple to read paragraphs and uses simple wording making it easyer and more appealing to read .

IMPROVED SLOGANS FOR THE ARMY

JOIN THE ARMY

MAKE A DIFFERENCE

THE ARMY … EXTREAM !!!!!!

FLY HELICOPTERS AND SHIT

ARMY VENTURE

ADVENTURE LOVES THE ARMY

THE ARMY, THE ADVENTURE

BE HEROIC, BE A SOLDIER

AUSTRALIAN SOLDIERS BEST IN THE WORLD

AUSTRALIA’S VERY BEST … THE ARMY

 HOW ANZAC ARE YOU

BE A TEAM PLAYER

1 2 3 4..1 .2 … JOIN THE ARMY

JOIN THE ARMY, SEE THE WORLD  
FAR FROM YOU STANDARD JOB  

Sunday, March 27, 2011

improvments on poster

               self critiquing                                                                              group                                                 
* not a clear image of new product                                                              chmar
*not an accurate image or new product                                                        claire 
*cant see new can features                                                                           luke
*not a clear out-lay of product features
  in text section                                                                                            critiquing kyle

group critiquing

pitch, drawing

Thursday, February 24, 2011

Slurpee (frozen drinks) research and improvement (luke homework)

Slurpee ( frozen drinks ) research and improvement
the product I have chosen to research is the Slurpee ( frozen drinks) , which is one of my favorite drinks it is a great product and very popular the world over, it was invented in the 60s buy a man call Omar knedlik, and sense then has only grown in popularity worldwide, this is helped by a huge medium of advertising from internet, promotions, TV advertising and subliminal advertising such as the Simpsons famous squishy right down to the BRAIN FREEZE
but one thing I have noticed with this delicious beverage is that you are limited to where you can get it from, it seems that the only place you can obtain one of these drinks is from a 7-11 or corner store and further more you can only get them in a big bulky cup, I propose to enhance the product buy getting it out of the cup and corner store and in to cans and bottles. This would make the product much more widely available also you could save it if you didn't want to drink it all right then plus you could keep it at home as well as buy from vending machines super markets things like that.
But how do you keep it frozen ???
One way to do this might be to make the cans and bottle very high pressured so that is it liquid in the can or bottle is unable to freeze until it is opened, this would work much the same way a bottle of coke in the freezer reacts when it has been in for to long it looks fine but when opened it freezes ,
another way would be to sell it in a can or bottle with small balls inside which you shake to keep your drink at that nice consistency, much the same as a can of spray paint.
You could even sell it with a spiral in the can or bottle that you twist to keep it cold and slushed, the spiral would twist by ether twisting the can or placing on some kind or twisting device that you would crank , this would also create a new gimmick for the product (spirals and balls) and something to do while drinking it if you missed mixing your Slurpee in a cup with a straw.
but the main thing with the new packaging and gimmick is to get the drink out of the store/ 7-11 and in with all the other main stream beverages or the world IE coke Pepsi red bull , out or the cup and on to the shelves !
A few pros and cons to Slurpee pros/ big drink, unique cup, drink with straw, cheap, lots of flavors
cons / can only get in cups, only get at 7-11, you cant store or save it , bulky , you have to drink from straw

Slurpee, Only at 7-Eleven - Amusement - Slurpee Story

Sunday, February 20, 2011

GIMMICK ( PROS AND CONS CONSUMER)

there is not to much wrong with this its a good deal and i would probably buy it if i saw it, a few things that might make it more attractive is if they had a few more options like...
- instead of junk food offer a more healthy option like fruit, 7-11 sell fruit and fresh items so it would not be a hard for then to do this.
- make it a "free" promo instead of  "for only a dollar more". for example "1 in 3 chance to win free snack with every purchase of slurpee" instead of $1 with purchase
-the other thing that i guess is a good  thing from a companys point of view is that they will be turning over more stock and making more money from a sale.

Saturday, February 19, 2011

WEEK TWO HOMEWORK ( FIND MARKETING GIMMICK )


this is a pc game that i got which is a total gimmic i payed an extra $60.00 for nothing really just an extra book and an in game item .

Tuesday, February 15, 2011

GET THE GLASS game review


DID YOU KNOW : that the game get the glass was recorded on film then converted to the computer to be made into a game :)
positive  one of the things thats makes this game good is that its different then alot of the other games that are on the market at the moment, it has more of a board game feeling to it with is very appealing to younger people who might be playing the game , it also has a heavy emphasis on milk and al the good that comes with drinking it, so not only is it fun but very educational at the same time, the cut scene's in the game are very nice highly rendered and have good animation through out the hole game witch will help to keep people interested.
negative .not many negatives on this game , a few are
 - no in game personalisation so you don't get to customise your name or avitar
- not very bright it may be more appealing if the colours weren't so dull , could be more interesting to younger children ( 2-6 yrs ) if the colours stood out a little more
- the game doesn't encourage you to come back and play again, perhapes in game leveling or save points could have worked with this game